Thursday, January 10, 2008

How do you feel about this ad?



Saw this commercial while watching Gossip Girl last night (don't judge) and it stopped me dead in my tracks. There's no sound and by the end I realized I hadn't been breathing the entire time I watched it. Seeing a corporation appropriate video art to sell sneakers might turn your stomach, but isn't this brilliant advertising? Thoughts?

8 comments:

Tal said...

That's pretty awesome, Gossip Girl. I guess Converse wants to make us feel like rebels. If only their shoes were comfortable and didn't feel like wearing two slabs of cardboard.

Martha said...

I couldn't breathe either, but probably because I was concerned Blair was pregnant with Chuck's spawn. Actually, the ad did grab my attention, but I'm not sure what the sell is...while I don't equate Converse with beauty queens, I also don't equate them with real go-getters. (for instance, when i wore my Converse, I generally felt listless.) It sort of reminds me of Benetton's ad campaign in the '80s (e.g., People Are Dying of Starvation....now buy a striped sweater.)

cat said...

yes, yes! its nice to see truthishness on television, but the real truth there would have been to get up and to turn OFF the television. and yes, yes, yes. converse sneakers suck.

Tal said...

yes, yes, yesssssssssss my precioussssss

Autonomy Boy said...

I kind of like it, although I think the text goes by a little too quickly--the break isn't long enough, or something. But my TV only gets two channels and I haven't seen Gossip Girl since the first episode, when I was too overwhelmed by the fact that Mrs Waldorf and Mr Humphrey had a part together to notice anything else, so maybe it translates differently on Youtube.

Tal said...

Wait, Autonomy Boy - you mean, you were overwhelmed that the actors playing Mrs. Waldorf and Mr. Humphrey had a part together? Do you mean Mrs. Van der Woodsen? She was in the soap opera Generations when I was 14. And she looked exactly the same. And Mr. Humphrey played a 25 year old tennis instructor at a posh country club in the teen thriller The In Crowd back in like, 2000. Now he's playing a 45 year-old hot daddy. Man's got range.

Ali said...

One more FUN FACT: I remember Mrs. Waldorf from As the World Turns in the mid-80's. She played a lady cop/investigator. Somebody's moving up in the world! I love how this has turned into a Gossip Girl post. No one can deny the power of GG!

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